In our latest webinar, sales expert Roland Nairnsey and Anewgo’s VP of Sales Beth Byrd shared powerful insights on blending traditional sales techniques with modern technology to create exceptional buyer experiences and close more sales.
Key Insights from the Experts
Roland Nairnsey, who has personally sold nearly $1 billion in real estate, and Beth Byrd, with over 25 years of industry experience, broke down the sales process into three essential “acts” and showed how digital tools can enhance each stage:
Act 1: The Initial Meeting
- Learn how to leverage buyer data before they arrive
- Create powerful first impressions using interactive presentations
- Guide meaningful discovery conversations that build trust
Act 2: The Demonstration
- Transform model home tours with interactive visualization tools
- Help buyers envision their dream home through digital customization
- Make home site selection more engaging and efficient
Act 3: The Close
- Use technology to create compelling recap presentations
- Compare options side-by-side to facilitate decision-making
- Build value through interactive pricing and financing discussions
Practical Takeaways
The webinar offered numerous actionable strategies, including:
- How to personalize follow-up using digital tools
- Ways to make price “irrelevant” by building emotional connection
- Techniques for using technology to overcome common objections
- Methods for creating urgency without pressure
Why Watch the Replay?
Whether you’re new to new home sales or a seasoned professional, this webinar offers valuable insights on:
- Modernizing your sales approach while maintaining authentic connections
- Using technology to enhance rather than replace personal interaction
- Creating memorable presentations that drive decisions
- Building value throughout the sales process
Ready to Transform Your Sales Process?
Watch the full webinar replay to learn how to combine proven sales methods with modern technology for better results. You’ll discover practical strategies you can implement immediately to enhance your sales process and close more deals.
Bonus: During the webinar, Roland shares his three essential elements of an effective closing question – watch to learn this valuable insight and many more!
Want to learn more about how Anewgo’s digital tools can enhance your sales process? Contact Beth Byrd for a personalized demonstration.
