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Sell Better
Data analytics and trends that help your organization
optimize sales and provide a better customer experience
Know Your Leads
Understand exactly what your leads are looking for and how to serve them best.
Make Better Business Decisions
By leveraging Insights your organization will have the data
to support decisions on your offerings and your pricing.
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Graphical

We make it easy to quickly digest large amounts of data through graphs and charts.

Responsive

Access your analytics on any device via our web app.

Visual

Popular plans, colors, options, homesites, and more are displayed with their respective analytics.

Today’s home buyer is further along the buying journey when they formally reach out to a builder. Anewgo Insights speeds up sales by providing detailed shopping behavior that goes well beyond page views.

Insights includes three modules:

Understand Individual Shoppers

Equip Sales teams with a keen understanding of each individual shopper. With Leads Insights Sales teams can view in-depth analytics of each customer’s unique online shopping journey and understand what they have engaged with and how to add value to their shopping journey before they even make initial contact.

Lead Overview

See engagement scores and activity across all your leads. Filter by date, or location.

Lead Profile

See individual lead shopping behaviors. View their favorites and understand their shopping trends regarding options, plans, and even colors.

Lead Activity

Track the current stage of individual leads and their activiy within that stage.​

Lead Favorites

View your overall lead activity by time, engagement score, or community. Drill down and see the individual leads that fall into that filter.

Understand
Shopper Trends

Analytics Insights allows builders to rely less on their gut and put more trust in the data. Every interaction is collected, aggregated and analyzed to bring builders trends by location, plan, options, and much more. Data-enhanced decision drive more sales.

Analytics Overview

Track overall app activity by engagement, communities, lots, elevations, floorplan options, exterior colors and interior selections.

By Time and Location

View trends and favorites for a single location or compare multiple.

By Elevations & Floor Plans

See which plans are getting the most traction and understand different metrics like durations, frequency of hits and number of times a plan has been favorited.​

By Exteriors & Interiors

View performance metrics tied to specific sales centers that are using the Sales Center App.

Watch and Learn about Insights

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