What does Live Guided Tour do? Live Guide Tour takes screen sharing and video conferencing to the next level. The host can point out areas of interest and discuss what’s being seen by everybody in real time. The guest can follow where the host takes… Read More »Live Guided Tour – Way Better than Zoom!
Most have heard the term “MarTech” as builders have been digitally marketing for years now. MarTech is basically the fusion of Marketing and Technology. Marketing brings buyers and sellers together. Technology simply improves those connections using the digital mediums of today’s tech-savvy consumers. But consumers… Read More »MarTech vs SalesTech
Virtual Tour Should Be More Than Just Walking and Looking Around The housing industry has been on fire and we have been very busy with creating virtual tours. As a result, we have developed many new features, which is perfect timing for this installment. (If… Read More »Buyer’s Guide: Virtual Tours for New Home Construction (Part 4)
Tract or production builders are already using virtual tours. And there is certainly economies of scale for it. But how about custom builders? They are typically building from an unique plan that maximizes the lot size while receiving design direction from the owner. Despite the… Read More »Custom Builders: Help Owners Thru the Design Impasse
Last time, we spotlighted a tour with many different features, including Live Pano and multiple interior schemes. Today, I want to show what many builders have asked for: a virtual tour for showcasing several homes within one neighborhood. Baker Residential from Raleigh (our hometown and one of… Read More »Virtual Tour Spotlight: Starling Woods neighborhood
Are you looking for a fresh and eye-catching way to reach out to your home buyers during the holiday season? Take advantage of the winter months when everyone is indoor on their laptops, tablets, and smartphones. To help them get excited about buying a home… Read More »Showcase Your Home in a Winter Wonderland
When it comes to Buy Now, what are builders seeing across their market? What are buyers asking for more of? Read our survey results to learn.
Exterior 360 Package We all participate in online shopping, no matter if it is a cardigan, a chair, or a car (or now even a house!!) In addition to carefully reading the product’s description and customer reviews, we spend a great deal of time examining… Read More »The biggest purchase of your life needs more than a single rendering
Today, selling homes require much more than an exterior rendering and a floor plan. If you are familiar with our MyHome App, then you already know about the ability to let buyers visualize exterior finishes, floor plan options, and even down to the particular lot in… Read More »It’s The Inside That Counts! (Let Us Show You Now!)
Honestly. Does anyone know what Buy Now really means? Is it just showing interest in a home or lot? Is it the ability to close on a home with the click of a button? We’ve covered 5 Things Buy Now Is Not. In this article,… Read More »What Does “Buy Now” Mean? You May Be Surprised
